Röchling –
Anniversary celebration 200 years of Röchling
In May 2022, the Röchling Group, the world’s leading manufacturer of high-performance plastics, celebrated its 200th anniversary. The highlight was the festive act in the former place of activity, the World Cultural Heritage Site Völklinger Hütte, with two hundred invited guests.
We were entrusted with the creation and conception as well as the planning, implementation, staging and overall direction of this event.
Inspiring contributions to the theme of the future
Under the motto “200 Years of Röchling – Pioneering Ever Since”, we designed a stage programme with renowned speakers and exciting show acts. A generation talk by the well-known futurologists Matthias and Tristan Horx and an impressive lecture by the graduate physicist and scientific astronaut Prof. Dr. Ulrich Walter posed penetrating questions about the future and the value of human existence. With their contributions, they created the mental framework for the topics of sustainability and future viability.
Immersive storytelling with space and motion design
The focus of the spatial staging was the tension between modern design and the unique historical ambience of the Völklinger Hütte. The multimedia and interactive visual highlight were three XXL projection screens, built especially for the event, which were offset but still had a homogeneous effect and were projected by three DLP laser projectors with almost 100,000 ANSI lumens. They served as a central communication module, among other things for the opener film, for presentations and mood images, which told the story of the 200-year development of the successful company with an elaborately composed and highly emotional motion design.
The festive act at the Völklinger Hütte was a brilliant highlight of the anniversary celebrations and a very special event for all guests. With a convincing concept of ideas and great commitment, POMMEREL helped to ensure that the evening captivated the guests with exciting and entertaining contributions and an impressive stage show. The cooperation based on trust and partnership at every stage has welded us together as a team over a long planning period! Ina Breitsprecher, Director Special Communications, Corporate ID & Events, Röchling Group